Haier 12 Cities Full Range Road Show


Project details

  • Date


  • Coverage

     Shenyang, Beijing, Zhengzhou, Chengdu, Chongqing, Shanghai, Hangzhou, Nanjing, Wuhan, Changsha, Shenzhen, Guangzhou, Ningbo

  • Task

     Design, Production, Event Management

  • Category

     Event, Roadshow

We Held Hair full range products roadshow (Including fridge,washing machine,air-conditioning, etc) at CBD cross 12 cities from Apr. to Nov. 2013. Using multi-media interaction like 3D print, AR photos and scene play let consumers know the concept better. Received around 1000 media and agencies, over 100000 traffic on site.